Marketing Manager
at
J Dass Corp
Marketing Manager
Location
Vaughan, Ontario, Canada
Date Posted
December 23, 2024
**Job Title: Marketing Manager**
**Company: J Dass and Affiliates**
**Location: [Insert Location]**
**Job Description:**
J Dass and its affiliates are seeking a Marketing Manager to plan, implement, and oversee marketing strategies that promote our products and services. This role involves collaborating with various departments to create cohesive and effective marketing initiatives aligned with our business goals. The Marketing Manager will be responsible for planning and overseeing activities including go-to-market launches, advertising, email campaigns, events, and social media.
**Key Responsibilities:**
- Lead the marketing team in vision, strategy, product positioning, and marketing across brands in the Dass portfolio.
- Develop and implement comprehensive marketing strategies to meet company objectives.
- Conduct market research to identify trends, opportunities, and competitor activities.
- Plan and execute marketing campaigns across various channels (digital, social media, traditional advertising, and events).
- Monitor and analyze the performance of marketing campaigns and adjust strategies accordingly.
- Oversee the development and maintenance of the company's brand identity, ensuring consistent messaging across all marketing materials.
- Manage and lead a team of marketing professionals, offering guidance and support.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Develop and manage the marketing budget, tracking expenses and reporting on the effectiveness of marketing initiatives.
- Oversee digital marketing efforts, including website management, SEO, SEM, and social media.
- Build and maintain relationships with media outlets and key industry influencers.
- Utilize data analytics tools to measure and analyze marketing performance and prepare regular reports for management.
- Identify target customer segments and tailor marketing strategies accordingly.
- Ensure compliance with relevant marketing regulations and legal requirements.
- Stay informed about industry trends and incorporate innovative approaches into marketing strategies.
- Represent the company at industry events, conferences, and trade shows.
**Preferred Skills and Qualifications:**
- Bachelor’s degree in marketing, business, public relations, or a related field.
- 6-10+ years of experience in Marketing Management.
- Proficiency in online marketing and social media strategy.
- Proven success in developing marketing plans and campaigns.
- Excellent written and verbal communication skills.
- Strong project management, multitasking, and decision-making skills.
- Metrics-driven marketing mindset with a creative eye.
- Experience with marketing automation and CRM tools.
- Willingness to travel.
**Working Conditions:**
- In-office work only.
**Application Instructions:**
[Include instructions on how to apply, application deadline, or any other relevant details.]
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**Note:** Please replace "[Insert Location]" with the appropriate location of the position and add application instructions at the end as needed.