Job Postings
Senior Brand Manager
at
ecobee
Senior Brand Manager
  • Company
    ecobee
  • Location
    Toronto, Ontario, Canada
  • Type
    Full-time
  • Date Posted
    December 23, 2024
**Job Title: Senior Brand Manager**

**Company: ecobee**

**Location: Toronto (Hybrid - 1-2 days per week in office)**

**Company Description:**
ecobee is a rapidly growing global tech company headquartered in Toronto, Canada. We focus on innovative technology that enhances home automation, energy savings, and environmental sustainability. As a subsidiary of Generac Power Systems, we aim to create a positive impact on the planet while providing smart solutions for homes and businesses.

**Who You'll Be Joining:**
We are seeking a Senior Brand Manager to join our Marketing team and play a pivotal role in establishing ecobee as a leading brand in the smart home consumer market. In this position, you will be responsible for crafting integrated brand strategies and campaigns that align with our vision, ensuring brand consistency and increasing awareness, engagement, and loyalty.

**Key Responsibilities:**
- Develop and execute annual strategic plans to strengthen ecobee’s brand equity through integrated marketing campaigns.
- Partner with a strategic marketing agency to track brand health metrics and implement data-driven strategies to enhance consumer perception.
- Collaborate with Product Marketing to create compelling consumer messages that align with brand initiatives.
- Support acquisition efforts in collaboration with the Growth Marketing team while reinforcing brand preference across all touchpoints.
- Serve as the brand steward, ensuring alignment with ecobee’s brand strategy and guidelines across cross-functional teams and external partners.
- Leverage insights to inform strategic decisions and identify opportunities to advance brand relevance.

**Qualifications:**
- 7-10+ years of brand marketing experience, preferably in the tech industry.
- Proven track record of leading cross-functional teams through successful brand transformations.
- Skilled in developing strategic creative briefs and collaborating with internal and external agencies.
- Proficient in leveraging data and insights to inform brand strategies and drive measurable results.
- Exceptional collaboration skills and ability to build strong relationships in a matrixed environment.
- Creative problem-solver with a strategic and analytical mindset.

**Additional Information:**
The hired candidate will be required to complete a background check.

**Application Process:**
- Round 1: 30-minute phone call with Talent Acquisition.
- Round 2: 45-minute call with the Hiring Manager and team members.
- Round 3: 60-minute interview and case study presentation.
- Final Interview: 30-minute discussion with the VP of Marketing.

**Why Work at ecobee:**
- Contribute to an innovative and impactful industry.
- Engage in sustainability initiatives through programs like ecobee acts.
- Benefit from professional growth opportunities and a generous professional learning budget.
- Enjoy competitive salaries, health benefits, and a progressive Parental Top-Up Program.
- Join a welcoming and diverse workplace that celebrates individuality and provides mentorship programs.

**How to Apply:**
Interested candidates are encouraged to apply through our careers page. Please note that ecobee does not accept unsolicited resumes.

Join us in making a meaningful impact. Discover more about our products and services at ecobee.com.