Senior Customer Engagement Marketing Manager
at
Coveo
Senior Customer Engagement Marketing Manager
Location
Greater Toronto Area, Canada
Date Posted
December 22, 2024
**Job Title: Sr. Customer Engagement Marketing Manager**
**Company: Coveo**
**Location: [Insert Location]**
**Job Description:**
Coveo is seeking a motivated marketer to join our dynamic customer marketing and account management team in the fast-evolving Generative AI industry. If you are passionate about building genuine customer relationships and creating experiences that drive adoption and advocacy, we want to hear from you!
**Responsibilities:**
- Create marketing programs to cultivate relationships with senior leaders at Coveo customer accounts.
- Collaborate with the executive leadership team to enhance mindshare and affinity for Coveo.
- Design and deploy targeted campaigns and offers that address the needs of customers in senior roles.
- Support customers by connecting them with one another to drive wider adoption of Coveo solutions and minimize churn.
- Work closely with Account Management and Customer Success teams to measure program effectiveness and support expansion efforts.
- Track and optimize program outcomes while staying informed on industry trends to enhance Coveo’s lifecycle marketing approach.
**Qualifications:**
- Bachelor’s degree and 5+ years of experience in customer marketing, marketing campaigns, product marketing, ABM, or similar roles.
- Experience working with large, global customers is preferred.
- Experience with AI or ML technologies is a plus.
- Proven ability to engage with executive leadership, understanding their constraints and delivering value.
- Strong navigation skills within large enterprises and the ability to market to complex buying groups.
- Proficiency in program development, impact assessment, and optimization for sustainable growth.
- Familiarity with Salesforce, Marketo, and Gainsight is advantageous.
**What We’re Looking For:**
- Experience working with executive leadership teams and audiences.
- A builder’s approach to program development and problem-solving.
- Proactive change management mindset with a proven ability to drive initiatives to completion.
If you believe you can bring this role to life and contribute to our mission, we encourage you to apply. Passion is as important as skills, and we value diverse experiences!
*Coveo is an equal opportunity employer. We welcome all qualified candidates to apply, regardless of age, gender, disability, CV gaps, or ethnic background.*