Job Postings
Senior Manager, Product Marketing
at
Vanguard
Senior Manager, Product Marketing
  • Company
    Vanguard
  • Location
    Toronto, Ontario, Canada
  • Type
    Full-time
  • Date Posted
    December 21, 2024
**Job Title: Director of Product Marketing**

**Company Overview:**
Vanguard is a leading investment management firm founded on the principle of serving investors. As a company owned by its clients, we focus on low costs, client engagement, and robust investment strategies.

**Position Summary:**
We are seeking a seasoned professional to lead our Product Marketing teams. This role will be pivotal in developing multi-year marketing strategies and enhancing our product ecosystem for both existing and new offerings.

**Core Responsibilities:**
- Develop and execute the product marketing strategy for the designated business area.
- Collaborate with stakeholders in sales, client services, product management, and investment management to align objectives and execute marketing plans.
- Approve marketing budgets and ensure effective cost management.
- Mentor and coach team members in product marketing best practices and industry trends.
- Establish competitive marketing strategies and oversee team performance against tactical and strategic objectives.
- Communicate effectively with stakeholders and ensure that marketing requirements are understood.
- Monitor product marketing activity, analyze progress, and submit regular reports to management and partners.
- Gather feedback from sales and client services to identify business needs and improvement opportunities.
- Develop a measurement framework to track the success of marketing initiatives using relevant data and analytics.
- Ensure compliance with legal and audit requirements in all marketing activities.

**Qualifications:**
- Minimum of 8 years of relevant work experience, with at least 5 years in a marketing role.
- Strong knowledge of Vanguard’s investment products and the overall investment markets.
- Experience working with financial advisors and sales teams.
- Proven expertise in investment product marketing.
- Undergraduate degree in Finance or equivalent experience required; graduate degree preferred.
- CFA designation preferred.

**Work Environment:**
Vanguard embraces a hybrid working model, combining the benefits of flexibility with opportunities for in-person collaboration. Our mission-driven culture supports long-term client outcomes and enhances the employee experience.

**Application Process:**
Interested candidates are encouraged to apply by submitting their resume and cover letter outlining their qualifications and experience.

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Please submit your application to join our mission-driven team and make a meaningful impact on our investors' success.