**Job Posting: Social Media Manager**

**Location:** 700 University Avenue
**Department:** Marketing & Communications
**Reports to:** Associate Vice President, Brand, Digital & Giving
**Hours:** 35 hours per week
**Salary:** $71,399 - $89,253
**Status:** Permanent, Full Time
**Posted Date:** January 2, 2025
**Closing Date:** January 19, 2025

**About The Princess Margaret Cancer Foundation**
As one of the world’s top five cancer research centers, the Princess Margaret Cancer Centre is dedicated to completing groundbreaking research and providing exceptional patient care. Our mission is to conquer cancer in our lifetime, driven by the support of our dedicated community.

**Position Overview**
The Social Media Manager is central to the foundation’s social content strategy. This individual will be responsible for developing and managing content calendars for The Princess Margaret Cancer Foundation and its various event brands.

**Key Responsibilities:**
- Collaborate with business leads across the Brand and Events teams to build content calendars based on the existing Social Media Playbook.
- Ensure planned content is cohesive and consistent across all lines of business and channels.
- Build and maintain content calendars for the foundation’s seven social media lines of business.
- Create and maintain templates and guidelines for stakeholders to submit post information and assets.
- Evaluate and refine content prior to approving and scheduling posts.
- Educate and train stakeholders on effective content capture and creation.
- Collaborate with the internal creative team on creative templates, posts, and patient interviews.
- Work with marketing team members on community management functions.
- Develop KPIs and report on performance and engagement regularly.
- Prepare and present post analysis.
- Monitor competitive channels for insights and new ideas.

**Qualifications:**
- 3-4 years of experience in a social strategy and management role, preferably in agency and/or client-side.
- Non-profit and/or peer-to-peer fundraising experience is an asset.
- Degree/Diploma in Marketing, Advertising, Communications, or Public Relations, or equivalent experience.
- Strong passion for social media and staying up-to-date on relevant trends.
- Experience using social management platforms (Sprout preferred).
- Familiarity with SEO tools, Google Analytics, and Adwords is advantageous.
- Exceptional English writing and communication skills.
- Understanding of social communities and the ability to connect with diverse audiences.
- Proficient in Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok.
- Proven track record of growing and engaging social audiences.
- Service-oriented with experience in managing challenging customer interactions.

**Additional Information:**
We foster a culture built on Collaboration, Accountability, Respect, and Excellence (CARE). Our commitment to Inclusion, Diversity, Equity, Accessibility, and Anti-Racism (IDEAA) is central to our values.

**Benefits:**
- Competitive compensation package, including salary, incentive pay, health benefits, and a pension plan.
- Open and approachable culture to share ideas.
- Ongoing learning opportunities and education assistance programs.
- Hybrid work environment with flexible in-office days.

The Princess Margaret Cancer Foundation is an equal opportunity employer. We welcome all applicants, including those from diverse backgrounds. Requests for accommodation can be made at any stage of the recruitment process.

**Application Deadline:** January 19, 2025.
Submit your application before the closing date.